Instagram is adding three new features to Stories in what they are calling the biggest update
Starting today the company will let creators add URL links to their stories that viewers can navigate to without leaving Instagram, add the ability for users to be “@ mentioned” in someone’s story, and add the ability to add a Boomerang to your story without having to go create one in the separate Boomerang app.
1. Instagram will now let creators add navigable URL links
First and most importantly, Instagram will now let creators add navigable URL links to their stories – meaning viewers can tap a button and instantly be taken to whatever website the creator wants to send them to.When tapped, this button will open up a browser within Instagram that automatically navigates to whatever website or page the creator has specified. "At launch this feature will only be available to verified Instagram accounts. While there’s a chance it may eventually expand all users, Instagram currently won’t say if or when this will ever happen."
2. Instagram is adding to Stories today is Mentions
The second feature Instagram is adding to Stories today is Mentions. The feature will let creators use @ to “tag” any other Instagram user in their story.Here’s how it works:After taking a picture or video for a story users can tap to add text, and instead of typing a message they just type @, followed by someone’s Instagram username. And just like in comments and captions, Instagram will autocomplete their username.
3. The last feature is that Instagram is adding Boomerang
he last feature is that Instagram is adding Boomerang, its stand-alone app that creates one-second video loops, to Instagram Stories. So when you go to create a new story you can just swipe from “normal” (which lets you capture photos or videos) to Boomerang mode, and capture a Boomerang. Previously users had to leave Instagram Stories and navigate to Boomerang’s stand-alone app.